Trust is a concern that has come up with increasing images and videos created and authored by AI. With modern technologies such as AI-generated images and videos being integral to modern authoring processes, it is only natural for people to be curious about whether their images and videos are authored by AI systems or created through a collaborative process involving humans and AI. Transparency in AI authoring processes goes a long way in allowing people to trust these technologies and build a strong association with their target audience.
Disclosure and transparency are not about stifling creativity but about being responsible with AI. By being transparent about whether the content has been produced with or by AI, one can also consume content with more conviction and critique. As laws and regulations with regards to AI content develop, being transparent with AI will soon be the norm and not the alternative. This will help those who continue to value trust, proper usage of AI, and transparency stand out in a world where AI is increasingly being utilized to produce content.
